Brady won seven Super Bowl championships and will sign 50 NFTs in the first collection. The digital assets will be on sale Wednesday at DraftKings Marketplace.
It will consist of three ESPN zine, focused on the football legend’s career. A 2nd NFT collection-themed “Back in the Arena” will follow with the debut of the documentary’s 10th episode on ESPN+.
“Man in the Arena” is produced by Religion of Sports, a media company co-founded by Brady. Autograph, which launched in July 2021, sells NFTs from celebrities and sports icons, including golfer Tiger Woods, tennis player Naomi Osaka, and musician The Weeknd.
In February, Brady announced his retirement from football saying that he’ll focus on NFTs instead. However, the football legend revoked his decision and is expected to play for the Tampa Bay Buccaneers later this year, marking his 23rd season in the league.
