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And More February 28, 2024 2 mins read

Macy’s Announces Major Changes to Store Locations

And More ı By Gabrielle Seunagal

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USA Herald

Amid the rise of Amazon and other online shopping platforms, the retail scene has been forced to make various adjustments. While many consumers love going to malls, trying on clothes, and being hands-on, others are more than happy to shop from the comfort of their own homes.

One natural consequences of online shopping's popularity has been a reduction in the volume of certain retail stores.

Many people sounded the alarm about this, warning that closing down various stores would mean eliminating a portion of available jobs. However, without the necessary demand, employers won't have the funds to pay folks working in these locations.

Just yesterday, Macy's announced that it's joining the list of retailers shutting down certain locations.

Here's what's going on with Macy's

Between now and the end of 2026, the clothing company will shutter 150 stores that it deems to be "underproductive." This comes as Macy's sustained drops in both net sales and digital sales last year.

In 2024 and beyond, the company wants to not only increase profits, but also capitalize on its various luxury brands. This means opening more Bluemercury and Bloomingdale’s locations over the next three years.

While making the announcement, Macy's revealed that each of these luxury brands managed to outperform in both the retail and online spheres. It seems the company wants to put more money into outlets reaping the greatest returns on investment.

By the time this fiscal year concludes, at least 50 current Macy's locations will no longer exist.

Some employees feel blindsided by the news

One of several Macy's stores on its way out is located at San Francisco Union Square. Some company workers spoke with the San Francisco Gate, sharing their reactions to this week's announcement.

At least one employee said he'd worked at the Union Square location for over 20 years and felt taken aback by the news. On Tuesday, the employee revealed, company workers were informed about the change after being gathered together for a meeting.

The unnamed worker also told the San Francisco Gate that many of his colleagues didn't take the news well, with some employees appearing close to tears.

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Gabrielle Seunagal

Gabrielle Seunagal is a full-time freelance writer, editor, and voice actor, who worked with USA Herald from June 2017 to November 2024. She is passionate about fitness, travel, and combating human rights abuses like human trafficking and child marriage.

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