On Thursday the viral social media exchange between Elon Musk and Mark Zuckerberg turned into a cage-fight challenge.  And the tech billionaires tentatively set the fight in Las Vegas at the Octagon in the UFC Apex Center.

The potential for a fight between Musk and Zuckerberg is bound to set records. Musk is the richest man in the world and Zuckerberg is the 10th richest. 

The Ultimate Fighting Championship (UFC) President Dana White has weighed in and claims that "Both guys are absolutely dead serious about this. They both want to do it.”

White has the inside scoop since he has been in touch with both Musk and Zuckerberg since the Internet challenge. And White is the right guy to make an international fight happen. 

It is no surprise that he is offering to promote the fight. And White believes it would be “the biggest fight ever in the history of the world”.

Fight in Las Vegas 

White suggested that the proposed event between Musk, who owns most of SpaceX, Tesla, and Twitter, and Zuckerberg, who owns most of Facebook/Meta and Instagram would be huge. 

According to White, it would make more money than Conor McGregor and Floyd Mayweather’s crossover bout in 2017.

“The biggest fight of all-time was Mayweather and McGregor, I just think it triples that — Musk-Zuckerberg triples what that did, there’s no limit on what that thing can make,” said White.

Just last month Zuckerberg competed in his first jiu-jitsu competition. And he trained with UFC prospects in the build-up to the match.

Musk has a height advantage and has reportedly had martial arts experience as a child. He trained in judo, Kyokushin karate and taekwondo. And more recently he briefly got some training in Brazilian jiu-jitsu. 

White, being the savvy promoter that he is, began estimating the potential.  And claimed the Pay-Per-View (PPV) rate for a Musk-Zuckerberg fight would cost $100 — $20 more than the average UFC PPV.

In the meantime, sportsbooks are splitting the odds on who would be favored to win. with DraftKings choosing Zuckerberg and Bovada choosing Musk. 

 He said that if this fight happened it would raise “hundreds of millions of dollars for charity.” 

What started as a joke and escalated to a war of words may just become the “Battle of the Billionaires.”  And it has a world-class promoter ready to put it all together.