For what it’s worth, Amazon claims to have worked on increasing Prime Video’s appeal, as seen by users’ access to sports channels, movies, television series, and more. The extra $2.99 fee or introduction of ads, according to Amazon, is necessary for Prime Video to sustain “compelling content.”
The company even claims that any running ads remain sparse compared to its competitors and cable television.
Another underlying factor?
Throughout the tech industry, many corporations are coming up with creative ways to limit their overhead costs. The persistence of inflation is a major element that’s led to companies laying off workers and then passing down added expenditures to customers.
All things considered, Americans shouldn’t hold their breath waiting for streaming services to reduce their prices. In fact, platforms like Amazon Prime Video, Netflix, Peacock, etc., may very well come out with additional subscription tiers that offer more amenities in exchange for higher fees.