Going against journalism’s basic principles
This kind of pay-for-play reporting goes against fairness and accuracy — among the basic tenets of journalism — but it is the model Times said created by Brian Timpone, a TV reporter turned internet entrepreneur who has sought to capitalize on the decline of local news organizations for nearly two decades.
What sets Timpone’s massive pay-for-play network ahead of other partisan-run news sites, is it is now twice as large as Gannett, the country’s largest newspaper chain, Times said.
Times said the fast-growing network resembles ordinary local-news outlets, with names such as Des Moines Sun, Empire State Today, and Ann Arbor Times. Just like any local newspaper, the platforms employ simple layouts and stories reporting local politics, community events, and even national issues.
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