“Terrell has spent his career building a world-renowned likeness and image, and it needs to be protected. That’s the reason for this suit.”
Not Owens’ First Legal Battle Over His Brand
This is not Owens’ first attempt to defend his intellectual property. In December 2020, he sued sports apparel company 500 Level for allegedly selling unauthorized merchandise featuring his name and likeness on platforms like Amazon.
TMZ Yet to Respond
TMZ representatives have yet to publicly comment on the lawsuit, and legal counsel for the media outlet remains undisclosed.
With the legal battle just beginning, this case could set a precedent for media outlets profiting from celebrity trademarks—and Owens is determined to ensure that his brand remains exclusively his own.
