However, Instagram has since grown to become one of Meta’s most lucrative platforms. According to market research firm eMarketer, Instagram is projected to generate more than half of Meta’s U.S. advertising revenue by 2025.
The FTC is urging U.S. District Judge James Boasberg to rule that Meta’s acquisitions unfairly limited consumer choice and stifled innovation.
This landmark monopoly trial could impact all large tech companies. If Boasberg sides with the FTC, the case will move into a second phase to determine the appropriate remedies—potentially including a forced divestiture of Instagram or WhatsApp.
Other high-profile witnesses expected to testify in the weeks-long trial include former COO Sheryl Sandberg and Instagram co-founder Kevin Systrom.
Related: BBC Coverage of Meta Landmark Monopoly Case
