Bad Bunny Dominates Spotify Charts Following Historic Super Bowl Halftime Show

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The morning after his groundbreaking Super Bowl halftime performance, Bad Bunny is occupying the top six spots on Spotify’s U.S. Top 50 chart, reflecting a surge in streams after the history-making show.

The Puerto Rican superstar, 31, performed hits from his Grammy-winning album DeBÍ TiRAR MáS FOToS, celebrating his Puerto Rican roots and Latino culture. As of Monday morning, his track “DtMF” holds the No. 1 position on the chart. Other songs from the performance, including “BAILE INoLVIDABLE,” “NUEVAYoL,” “EoO,” and “VOY A LLeVARTE PA PR,” occupy the next four spots, with “Titi Me Pregunto” from his album Un Verano Sin Ti in sixth place. His collaboration with Colombian artist J Balvin, “LA CANCION,” is also climbing, currently at No. 8.

In total, 17 of Bad Bunny’s songs feature in Spotify’s Top 50 U.S. chart, underscoring the massive popularity of his set. The performance, primarily sung in Spanish, marked a first in Super Bowl history. It included tributes to Puerto Rico, appearances by Lady Gaga, Ricky Martin, and others, and even a live wedding, making it a culturally significant spectacle.

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Early estimates suggest the halftime show drew over 135 million viewers, potentially making it the most-watched halftime performance ever. Bad Bunny, born Benito Antonio Martínez Ocasio, was also Spotify’s most-streamed artist of 2025, further cementing his global influence in music.

The impact of the performance goes beyond streaming numbers. Music critics and fans praised the show for its vibrant representation of Latin culture on one of the largest entertainment stages in the U.S., while sparking discussions about language, representation, and cultural diversity in mainstream media. By performing primarily in Spanish, Bad Bunny challenged industry norms and opened the door for other Latin artists to gain mainstream recognition.

Industry analysts suggest the success of his Spotify domination could influence marketing strategies for Latin music globally, and may encourage other major entertainment events to include more culturally diverse performances. With multiple chart-topping tracks from the show, Bad Bunny’s presence on streaming platforms is set to remain strong in the coming weeks.

The performance also highlights the growing global influence of Puerto Rican artists, showing how music can bridge cultures and appeal to broad audiences without relying solely on English-language hits. Fans and critics alike hailed the show as not only entertaining but also culturally meaningful, blending artistry with heritage and social impact.