Why PSG Bet Big on Uscreen
PSG, a growth equity firm specializing in software and tech-enabled services, sees Uscreen as a game-changer in the creator landscape.
“Uscreen is built on the principle that creators should own their brand and distribution,” said Reid McCann, PSG principal. “With third-party platforms becoming increasingly unreliable, Uscreen provides a crucial solution—putting creators in the driver’s seat of their own businesses.”
The investment also cements Uscreen’s role in shaping the future of content monetization, where creators can seamlessly blend content, community, and commerce.
PSG’s Expanding War Chest
PSG’s investment in Uscreen comes amid its aggressive expansion, following the firm’s announcement that it had secured $8 billion across two new funds:
- PSG VI, its sixth North American flagship fund, raised $6 billion.
- PSG Sequel, its latest continuation fund, closed at $2 billion.
This capital influx enables PSG to accelerate investments in high-growth tech companies like Uscreen.
