U.S. Senator Ron Wyden, D-Ore., applauded California’s initiative and hoped that it would inspire other states and Congress to empower consumers nationwide. Federal recommendations from the Federal Trade Commission in 2014 called for increased transparency and consumer control over data brokers.
While Texas and Oregon have introduced data broker registries, they lack data transparency, access, and deletion requirements. The Delete Act’s proactive approach may prompt other states to take similar steps.
James Davisson from EPIC emphasized the need for a comprehensive privacy framework that emphasizes data minimization, suggesting that the new California law be incorporated into a broader privacy law with a robust data minimization framework.
In a rapidly evolving digital age, California’s Delete Act stands as a beacon of consumer empowerment and privacy protection, setting a new standard for data broker regulation.
