Earlier in the month, Bluesky had to momentarily halt new sign-ups due to overwhelming user interest following an unpopular Twitter policy change. Musk’s tenure as Twitter owner has seen a string of controversies, with some policy modifications being so unfavorable that users were prompted to explore other platforms.
The Rise of Threads as a Twitter Alternative
Threads, under Meta’s umbrella, has emerged as an appealing alternative, recording a whopping 100 million sign-ups merely five days post-launch. Despite its nascent stage, the app has been lauded by its user base and content creators alike.
Undoubtedly, a major driver of Threads’ success is its association with Instagram. This linkage grants Threads access to Instagram’s substantial user base of over 2 billion, creating a solid foundation for growth.