OpenAI Bets Big on AI Revolution With $5B Acquisition of Jony Ive’s Startup

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This effort follows Altman’s earlier forays into blending AI with physical products:

At OpenAI’s developer conference last year, Altman told Axios, “Major platform shifts usually usher in a new type of computing device. If there’s something amazing to do, we’ll do it.”

The Race Beyond Smartphones

OpenAI’s move comes as other tech giants are also racing to shape the post-smartphone future:

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  • Meta’s Ray-Ban Smart Glasses have introduced lightweight AI interfaces in a wearable format.
    Check out Meta’s Smart Glasses
  • Google has demonstrated AR glasses with embedded displays.
  • Apple is reportedly working on augmented-reality glasses as a long-term successor to the iPhone.

Despite early skepticism in the metaverse space, these new device formats signal a maturing vision for how AI might live beyond our screens.

What’s Next?

OpenAI says it will reveal the first results of its hardware collaboration in 2026, though it hasn’t guaranteed a product launch timeline.