A Studio Swallow to Shape the Future
AppLovin, based in Palo Alto, had quietly spent the last seven years acquiring game studios to fuel its ad-targeting machine learning algorithms. But deep down, its heart was never in game development.
“We’ve never been a game developer at heart,” admitted AppLovin CEO Adam Foroughi. “Lior and his team are some of the best operators in the business and give me incredible confidence they are the right partner to help these studios thrive going forward.”
Tripledot, founded in 2017, has made waves with addictive titles like Woodoku and Solitaire.com, rapidly climbing the charts. With 25 million daily active users and nearly $2 billion in annual gross revenue, it’s already one of the five largest independent mobile game developers worldwide. This acquisition doesn’t just add games to the arsenal—it catapults Tripledot into a new league.
Diversification, Dominance, and a Distributed Empire
The acquisition provides more than just hit titles. It diversifies Tripledot’s portfolio and spreads risk, ensuring no single game will make up more than 10% of total revenue. The company is betting big on in-app purchases and ad-based monetization as twin engines of future growth.
This isn’t just a scale-up—it’s a strategic leap. By inheriting global talent and decades of combined expertise from AppLovin’s acquired teams, Tripledot now has the firepower to compete on every front, from hyper-casuals to long-play strategy games.
