“The revolt in these suburban districts wasn’t just about white women, it was also about white men,” said Anna Greenberg, a Democratic pollster advising the campaign of former Gov. John Hickenlooper, D-Colo. “Just as there’s been a movement of white, college-educated women, there’s been a movement of white college-educated men.”
That shift is part of a long-term trend.
According to the American National Election Survey, white men without college degrees have consistently supported the GOP over the past two decades, while those with degrees — roughly one-fifth of the 2018 electorate — have increasingly moved toward Democrats. In 1996, when President Bill Clinton overwhelmingly won re-election, he only received 36% of the votes of white male college graduates, according to ANES. Hillary Clinton lost her race in 2016 but won 43% of them.
Strategists generally find that college-educated white men are more moved by social issues and Trump’s violations of political norms, while those without degrees are more concerned about economic issues and like candidates who may shake up the establishment. In Pennsylvania, Democrats have gained ground among both groups since Trump’s election, but some see the college-educated cohort as the most promising.