3.25 Million Gallons of Beer
Another big winner on Super Bowl Sunday is the beer industry. Americans will consume over 325 million gallons of beer. Budweiser certainly hopes to promote Americans thirst as they bought a record amount of game advertising at 6.5 minutes.
Electric Usage
One segment of the economy that does not benefit from Super Bowl Sunday is power companies. Industry experts say that you can see what is happening during the game just by watching electric usage charts. There is a spike before the game. Then, usage drops as Americans collectively watch the game. There are smaller spikes during commercials with a large spike at halftime. If the game stays close as this year’s Super Bowl is, then fans remain in their seats for the entire game before electric usage goes back to normal.
