According to Google, the partnership is expected to result in the capture and storage of 100,000 tons of carbon dioxide by the early 2030s.
Holocene will continue refining its technology with the help of Google’s financial backing, which could eventually make direct-air capture a more scalable and cost-effective solution for carbon removal.
The Long-Term Goal: Net Zero Emissions
Google emphasized that this partnership is just one component of its broader sustainability strategy.
The company stated, “… providing immediate funding to achieve an ambitious but important price in the medium term — is just one way to support carbon removal as it scales. We hope it will inspire the market to increase its support for solutions that have a strong chance of achieving global impact in the decades ahead and give those solutions the near-term resources they need to demonstrate their viability and achieve commercial scale.”
In addition to the deal, Google continues to invest in other carbon removal technologies to reach net zero emissions. The company’s efforts aim to eliminate its “carbon legacy,” and make a dent in greenhouse gas emissions which rose nearly 50% in the past five years due to the energy demands of AI-driven data centers.
