Beyoncé and Taylor Swift: Stars Concert Movies Revive AMC’s Fortunes


The dynamic duo of Beyoncé and Taylor Swift are more than just chart-toppers. The stars are both savvy businesswomen. And last year they became the saviors of AMC, one of America’s largest cinema chains.

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The superstars are very good friends. They showed up for each other’s movie premieres. And often attend each other’s concerts.

Their combined talent in the entertainment industry wielded a transformative power that significantly impacted the revenue streams of AMC. And forever changed the landscape of film distribution.

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Beyoncé and Taylor Swift Maximize Profits

AMC’s resurgence in the fourth quarter of 2023 stunned industry observers. The primary catalysts were the concert movies Taylor Swift: The Eras Tour and Renaissance: A Film By Beyoncé