Biden Campaign on TikTok Despite National Security Risks

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As the 2024 election looms, the Biden campaign is intensifying its efforts to connect with voters through a mix of digital outreach and grassroots events. 

Embracing social media platforms like TikTok underscores the campaign’s adaptability in navigating the evolving landscape of political communication and voter engagement. Additionally, the campaign’s outreach to social media influencers underscores a strategic pivot towards leveraging digital influencers to amplify the president’s message and mobilize support.