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Wednesday, August 5, 2020

Puppy Petite Guide to Yorkies

This story is brought to you by Puppy Petite via the USA Herald Platform Overview of the breed If you are looking at getting a dog...

What Social Psychology Brings When Marketing to Women

As research tells us more about the brain and the differences in the female and male brains, the way that products are marketed to...

How Neuromarketing is Changing the Marketing Industry

Prior to 1970, the marketing industry wasn’t overly scientific. Sure, there were scientific studies on human behaviour, but marketers weren’t really paying too much...

How Marketers Use Research to Create Effective Advertising Campaigns

The marketing industry is waking up to the reality that an effective advertising campaign requires strong research to back it up. Today’s consumers know...

The Marriage of Science and Marketing

The marketing industry has been transformed in recent years. In the past, there was a vague understanding that certain types of advertising could affect...

Marketing Your Brain – How Social Psychology and Neuroscience Have Changed the Game

The buzzwords for marketing in the 1950’sand 60’s were Consumer Behavior.  Marketers realized that they could sell more products by understanding what consumers really...

The Necessity of Continued Leadership Development, Succession and Contingency Planning

The first time the word leadership was used is believed to be in 1765.   Since then leadership concepts have gone through periodic changes and...

New Heart System Has Potential To Dramatically Reduce Open Heart Surgeries

When ABS was founded, the objective was simple. The firm wanted to develop a reliable procedure for Interventional cardiologists working on patients with bifurcation...

Moving at the speed of change: How can you accelerate the pace of digital...

Technology is coming at us fast. Are innovation and implementation in your business keeping pace? There’s no lack of investment in technology within financial services...

Digital transformation for cost reduction – Early adopters find value in robotic process automation

Digital transformation is changing business models, spawning new revenue-producing services, and creating sticky experiences for customers. But no less important are the cost reductions...

Must Read

Trump considers executive orders to pause evictions and payroll tax

With no end in sight for the COVID-19 pandemic, Congressional lawmakers and the Trump Administration have come under increasing pressure to step in and...