CFPB sues TransUnion for engaging in deceitful marketing, digital dark pattens


In fact, consumers who clicked the deceptive buttons and provided their credit card information were signed up for recurring monthly charges. TransUnion made it difficult for consumers to cancel their subscriptions. Thousands of consumers filed complaints regarding the company’s dark pattern practice, according to the CFPB.

The CFPB is seeking monetary relief for consumers, disgorgement or compensation for unjust gains, injunctive relief, and civil money penalties against TransUnion.

In a statement, CFPB Director Rohit Chopra said, “TransUnion is an out-of-control repeat offender that believes it is above the law. I am concerned that TransUnion’s leadership is either unwilling or incapable of operating its businesses lawfully.”

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