The defendants continued to target their paying customers to sell them even more products and services. Sadly, the FTC also stated in their complaint that the consumers who bought even the basic “coaching” service (let alone any of the additional services) never made any money. Some of those “coaching” packages cost $8,000.
The FTC alleged in its complaint that the defendants purposefully misrepresented their products, the purpose for their calls, and lied about why they needed financial information from consumers. Representatives would tell consumers that they were being offered a no-risk opportunity because the company provided a “warranty” and would work with them if they weren’t happy with their services. They would also rely on the financial information to decide the price that consumers would pay.
More Than 7,000 Refund Checks Mailed Out by the FTC
According to a press release from the FTC, the $2.2 million that they were paid to settle their claims against Lift International and the multitude of named defendants was sent out to more than 7,000 consumers. The average refund amount was $295.
