In 2015, Coca Cola bought a 16.7% stake in Monster for $2.15 billion. The deal proved to be invaluable to Monster with access to Coca Cola’s robust distribution network. It is unclear what Owoc means with his claim of “collusion” between Coke and Monster.
Much like President Donald Trump, Owoc has used social media outlets to attack Bang Energy’s largest competitors. In this case, the target is Monster Energy, Owoc’s primary rival who has clashed with Bang Energy in multiple legal battles since 2018.
His knack for catchy name calling mimics Trump’s own penchant for mocking his political enemies. “Rotten Rodney” is reminiscent of “Crooked Hillary” and even “Sleepy Joe.”
While a final conclusion to the legal battle may arrive in 2020, a verdict has yet to be reached. Until then, spectators will continue to watch this drama unfold in the courts and on social media.
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