Johnson & Johnson (NYSE:JNJ) strongly defended its Baby Powder against a report claiming that the company knew for decades that its product contained small amounts of asbestos.
In a national ad campaign entitled Science. Not Sensationalism, Johnson & Johnson cited scientific studies proving that its Baby Powder is “safe and does not cause cancer.”
According to Johnson & Johnson, mankind has used talc, the softest mineral on earth for thousands of years. Its’ Baby Powder only contains “pure, pharmaceutical-grade talc.”
“We test every lot to ensure it. We’re a company deeply committed to the good health and long life of every person on earth. We’re parents and grandparents, just like you. If we have any reasons to believe our talc was unsafe, it would be off our shelves,” according to the company.
Johnson & Johnson is facing thousands of lawsuits claiming that its Baby Powder contained asbestos that caused mesothelioma, ovarian cancer, and other types diseases.
On Friday, Reuters published an investigative report stating that as early as 1957 a consulting lab found that Johnson’s talc Baby Powder contained contaminants. The lab described the contaminants as “acicular” or needle-like tremolite. A mineral classified as asbestos.
