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The People's Voice January 20, 2025 6 mins read

To Sell or Not To Sell – Ultimate Home Sellers Book Preview Section One

The People's Voice ı By John Salkowski

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Home Sellers

As you’ll read about in the book, one innovate twist we use to ensure the comfort and security of all clients is that we actually allow them to walk away from a deal at any time without any exit fees. We call this our easy exit listing agreement. The process is explained in detail inside, but the bottom line is that it provides clients with a level of peace of mind that’s not common in the industry.

One thing many sellers struggle with is whether it’s better to buy or sell first. The things you should consider when making this decision are all covered. This may include both financial considerations and personal reasons. For example, the potential of having to carry two mortgages for any period of time can be too much of a financial strain on many sellers. The book will show you how to minimize the impact of such an eventuality.

Before preparing your home for sale, I get my clients preapproved through our trusted mortgage lender. This way, they will know exactly what they can afford on their next home as well as finding out if they can buy first or if they need to sell first. Once this process is complete, we then prepare their home for sale.

Dealing with an agent that has the connections to simplify the buying and selling process like this can take a lot of the stress out of moving. The window of time in which a seller may have to carry two mortgages is significantly reduced and so is the financial strain.

In the book, the simple answer given to the question of whether or not you should use the same agent for selling and buying is “Yes”. Whenever possible, it’s better to use the same agent for both deals. If someone is selling a home and moving to the other side of the country this may not be possible, but if they’re staying in the same area it’s the best idea.

Using one broker simplifies the process as the seller of your home already understands your situation and can help you buy a home that’s right for you. They know your financial situation and you don’t have to start all over again building a relationship with a new agent.

Towards the end of section one of the book the things a seller needs to do before listing their home are covered. I consider the pros and cons of expensive renovations including how much of your investment you can expect to get back when you sell. For the most part, it’s not worthwhile unless it’s necessary to maintain the existing value of your home. Minor cosmetic changes are a better idea and much less expensive.

The book lists in detail the potential costs of some major renovations and the average return on investment for them. Smaller projects that add to a home’s curb appeal are typically more effective and they can generally be completed more quickly.

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John Salkowski
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John Salkowski

John Salkowski is the owner of JRS Realty in the Greater Philadelphia area and the author of Sold: Listing to Closing – The Ultimate Home Sellers Guide. John is a best selling author of books on leadership and success. John developed discipline, toughness and resourcefulness both as a former police officer (retired) and as a walk-on linebacker for the University of Alabama Crimson Tide.

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