World Liberty raised $750 million over the summer in an unusual deal that could net the family about $500 million, according to The Wall Street Journal. The Trumps also control large stakes in other digital ventures, including the $Trump memecoin and holdings through Trump Media, parent company of Truth Social.
Supporters vs. Critics
Industry figures like Tad Tobar of Lorenzo Protocol are bullish:
“Its staying power is real because it’s designed to be the governance token of this new open economy.”
But critics warn of conflicts of interest. World Liberty’s dollar-pegged stablecoin, USD1, is propped up by Binance, whose convicted founder is reportedly seeking a presidential pardon.
White House press secretary Karoline Leavitt pushed back:
“Neither the president nor his family have ever engaged, or will ever engage, in conflicts of interest.”
World Liberty CEO Zach Witkoff, son of Trump ally Steve Witkoff, insists:
“It is strictly a private business and doesn’t get involved in politics, though clearly President Trump is the greatest president of all time.”
What’s Next for WLFI?
World Liberty says WLFI’s long-term value will be tied to its role as a governance token in its ecosystem. The company also plans to expand through mobile apps and financial tools, aiming to become a lasting player in the crypto economy.
