Could Upwork Disrupt LinkedIn?

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As the world of work changes, Upwork will only continue to become more relevant. Countless individuals are ditching traditional nine-to-five employment for more lucrative opportunities. Skilled workers are looking for ways to showcase their talents and also enjoy the freedom and flexibility that comes with independent contract work. As a matter of fact, by 2020, the amount of freelancers in America is projected to reach 43 percent of the workforce, according to NASDAQ.

Upwork and LinkedIn

As the world of work changes, for better or worse, various work-related platforms will feel the impacts. While LinkedIn once maintained a reputation as an exceptional platform for workers, this is now highly contestable. Time saving is a considerable factor in this change.

For instance, LinkedIn users who continuously take on new projects will have to constantly update their profiles to reflect the additions to their work history. However, Upwork is different. When freelancers complete tasks, the assignments automatically appear on their profile, along with reviews from the client. Time is a freelancer’s most valuable asset. Upwork allows for freelancers to make the most of their time, whereas LinkedIn users must repeatedly and manually update their work history in order to compete for the best professional opportunities.

Should You Invest in Upwork?

Ultimately, each individual has to make their own decisions, especially as they pertain to investments. However, Upwork’s trajectory appears hopeful, to say the least. Upwork is becoming more and more profitable as the top platform for freelancers. Furthermore, the number of workers who choose to enter the freelance market is increasing. Individuals who regularly use Upwork, thus contributing to the site’s profits, are very likely to benefit from investing in the company.