Fake reviews removed by Amazon following investigations 

1456
SHARE

It was estimated that Justin Fryer, the number one Amazon reviewer in the UK, was leaving a five-star rating and review every 4 hours in August. Most of the products he was reviewing were from Chinese companies. It is alleged that Fryer then resold the free items he received on eBay.

Fryer maintains that he did not get paid to post fake five-star ratings, and he says that his eBay listings for items that were “unused” and “unopened” were extra products.

Amazon was alerted about Fryer’s activity. The questionable ratings that Fryer provided were reported directly to Amazon in August. The company promised that they would fully investigate.

Amazon acted last week when it took down 20,000 product reviews. The reviews that were removed were written by 7 of the top 10 reviewers. 

In a statement, Amazon said that the company analyzes reviews before they go public, and processes 10 million submissions every week. “We want Amazon customers to shop with confidence knowing that the reviews they read are authentic and relevant,” they said. “We have clear policies for both reviewers and selling partners that prohibit abuse of our community features, and we suspend, ban, and take legal action against those who violate these policies.”