As Business Insider reported, many other celebrities such as Tom Brady and Stephen Curry failed to do so and are now being sued for endorsing the now-bankrupt crypto exchange.
Swift’s fortune is a composite of her extensive discography, five homes, and earnings from streaming deals, music sales, concert tickets, and merchandise.
Forbes had previously estimated her net worth at $740 million in July of 2023, making her ascent to billionaire status all the more remarkable.
The cinematic rendition of the Eras Tour has not only broken box-office records but has also elevated Swift’s financial standing.
Grossing over $170 million to date, the film’s worldwide ticket presales surpassed $100 million before its release.
Multifaceted Income Stream
“Taylor Swift: The Eras Tour” set a new record for first-day ticket sales in 2023, according to Fandango. And it surpassed “Justin Bieber: Never Say Never” to claim the title of the highest-grossing concert movie of all time.
Swift’s financial prowess extends beyond album sales and tours. Her income is boosted by strategic brand endorsements and partnerships with high-profile entities such as Capital One, AT&T, Stella McCartney, Elizabeth Arden perfumes, Apple, Keds, Diet Coke, Walmart, and American Express.
