Yeezy Apparel to pay almost $1 million to resolve consumer protection lawsuit

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Screenshot from Joe Rogan Experience video on YouTube

Yeezy Apparel LLC and Yeezy LLC, the companies owned by rapper Ye, formerly known as Kanye West, reached a settlement in connection with the consumer protection lawsuit filed against them.

On Monday, Los Angeles District Attorney George Gascón said Yeezy Apparel LLC and Yeezy LLC agreed to pay $950,000 to resolve allegations that the companies engaged in illegal business practices and false advertising by failing to ship items in a timely manner to consumers.

In addition, Ye’s online apparel and sneaker company allegedly made false or misleading statements regarding its ability to ship products within a specific timeframe, particularly when customers paid for expedited shipping.

The federal and California statutes require companies to ship an item within 30 days it was ordered over the internet. If a company fails to do so, it must send the consumer an equivalent or better replacement product or send a written notice explaining the reason for the delay and a refund upon request.

The District Attorney’s Consumer Protection Division led the investigation and prosecution efforts against Yeezy Apparel LLC and Yeezy LLC. The Alameda, Sonoma, and Napa county district attorney’s offices are involved in the probe and litigation. The companies cooperated with the investigations and denied the allegations.