Dodge Unveils The “New-Old” Logo for Its Electric Vehicles

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Dodge, the American muscle cars giant is set to provide more details about its electrification plans in the fourth quarter. The details will be provided ahead of the official launch of the plug-in hybrid model in 2020 as well as the all-electric Dodge muscle car in 2024. The Fratzog logo concept will be unveiled early next year, however, said Kuniskis.

“We don’t want them to look radically different because we want you all to be part of the same thing,” Kuniskis said referring to Dodge’s so-called “Brotherhood of Muscle” ownership community. “So, we said, ‘OK,’ if you have electrification in your car, we don’t want you to be screaming, ’I have electrification.”