President Donald Trump’s tariff policies have been criticized by some foreign automakers this year, so it stunned many observers when Toyota CEO Toyoda appeared at a public event wearing a bright red “Make America Great Again” hat. This surprising display came just as Toyota and many others are expanding major investments in the United States — and as global corporations double down on America’s long-term economic promise.
CEO Toyoda Has a MAGA Moment at Fuji Speedway
Akio Toyoda appeared Sunday at a NASCAR event at Fuji Speedway, where the crowd cheered and waved American flags.
He didn’t just don a MAGA hat — he also wore a “Trump–Vance 2024” T-shirt, according to Fox Business. U.S. Ambassador to Japan George Glass also attended the event.
Toyota, long the best-selling foreign automaker in the U.S., has much at stake as tariffs evolve. Toyoda used his appearance to signal support for collaboration rather than confrontation.
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