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Expert Advice
October 3, 2017
The marketing industry is waking up to the reality that an effective advertising campaign requires strong research to…
By Renee White Fraser
Renee Fraser, PhD is a nationally recognized expert and pioneer in the application of neuroscientific study and principles and social sciences to marketing. Since 1998 Ms. Fraser’s firm, Fraser Communications has grown to be one of Los Angeles’ top female owned firms and a global leader in applying scientific research to developing insights to change consumer behavior. She is a featured columnist on Business.com and has been featured on Forbes, the Huffington Post and many others.
Expert Advice
October 2, 2017
The marketing industry has been transformed in recent years. In the past, there was a vague understanding that…
By Renee White Fraser
Renee Fraser, PhD is a nationally recognized expert and pioneer in the application of neuroscientific study and principles and social sciences to marketing. Since 1998 Ms. Fraser’s firm, Fraser Communications has grown to be one of Los Angeles’ top female owned firms and a global leader in applying scientific research to developing insights to change consumer behavior. She is a featured columnist on Business.com and has been featured on Forbes, the Huffington Post and many others.
Expert Advice
October 2, 2017
The buzzwords for marketing in the 1950’sand 60’s were Consumer Behavior. Marketers realized that they could sell more…
By Renee White Fraser
Renee Fraser, PhD is a nationally recognized expert and pioneer in the application of neuroscientific study and principles and social sciences to marketing. Since 1998 Ms. Fraser’s firm, Fraser Communications has grown to be one of Los Angeles’ top female owned firms and a global leader in applying scientific research to developing insights to change consumer behavior. She is a featured columnist on Business.com and has been featured on Forbes, the Huffington Post and many others.
Expert Advice
September 26, 2017
The first time the word leadership was used is believed to be in 1765. Since then leadership concepts…
By Lecora Bowen
We help leaders lead by engaging them in mastermind groups, coaching, training and speaking with the goal of increasing their effectiveness by leadership growth and development which should be an ongoing pursuit. The law of regression states that if you don't get better in leadership or anything else, you begin to regress or decline. There are few times in history that we have needed transformational leadership as we do today in every area of our lives, including in our homes.
At Bowen Performance Systems we assist in maintaining and developing transformational leaders and encouraging legacy preservation through succession and contingency planning at all levels of the organization and family.
Expert Advice
September 25, 2017
When ABS was founded, the objective was simple. The firm wanted to develop a reliable procedure for Interventional…
By Charles Laverty
Charles Laverty is a contributing writer to USA Herald and entrepreneur focused on health along with wellness. Charles passion is writing and has a knack for covering tough stories that other journalists shy away from, including but not limited to the fitness industry's profiteering over fixing the obestity epidemic.
Charles Laverty is an advocate for health, wellness, and fitness. He has a knack for calling out government for bad policies, incompetence, and anti-democratic actions.
Expert Advice
September 25, 2017
Technology is coming at us fast. Are innovation and implementation in your business keeping pace? There’s no lack…
By Julien Courbe
Expert Advice
September 25, 2017
Digital transformation is changing business models, spawning new revenue-producing services, and creating sticky experiences for customers. But no…
By Julien Courbe
Expert Advice
September 19, 2017
The realty industry has reached a point at which digital marketing is no longer a novelty – it’s…
By John Salkowski
John Salkowski is the owner of JRS Realty in the Greater Philadelphia area and the author of Sold: Listing to Closing – The Ultimate Home Sellers Guide. John is a best selling author of books on leadership and success.
John developed discipline, toughness and resourcefulness both as a former police officer (retired) and as a walk-on linebacker for the University of Alabama Crimson Tide.
Expert Advice
September 18, 2017
This story is brought to you by Michael Fassi via the USA Herald Platform If you’re interested in…
By Michael Fassi
Michael Fassi is a seasoned professional in the financial services industry. His expertise is in helping clients with investment and retirement distribution decisions with a primary goal of making sure that clients don’t outlive their retirement income.
As a CLU and ChFC, Mike works with many business owners in the areas of succession and estate planning. Mike teaches retirement planning classes at Colorado State University, the University of Northern Colorado, the University of Nevada – Reno, and Truckee Meadows Community College – Reno, Nevada, and is involved with with the Civil Air Patrol and Honor Flight of Northern Colorado.
Expert Advice
September 18, 2017
With the tremendous devastation wrought by Hurricane Irma and Hurricane Harvey, many Americans are now more focused on…
By Michael Fassi
Michael Fassi is a seasoned professional in the financial services industry. His expertise is in helping clients with investment and retirement distribution decisions with a primary goal of making sure that clients don’t outlive their retirement income.
As a CLU and ChFC, Mike works with many business owners in the areas of succession and estate planning. Mike teaches retirement planning classes at Colorado State University, the University of Northern Colorado, the University of Nevada – Reno, and Truckee Meadows Community College – Reno, Nevada, and is involved with with the Civil Air Patrol and Honor Flight of Northern Colorado.
