Then in September 2022, Monster Energy got a massive jury award in a separate case against VPX and Owoc.
A jury awarded Monster Energy $292.9 million based on claims of false advertising, trade secret misappropriation, violation of the federal Computer Fraud and Abuse Act, and interference with retail shelf space contracts.
It was no surprise that Monster was identified as Bang’s largest unsecured creditor in bankruptcy court papers.
Besides the legal conflicts with Monster and the breakup with snack and beverage giant PepsiCo, Bang has also experienced the ouster of its outspoken CEO Jack Owoc. And the company initially filed for bankruptcy in October 2022.
Immediately after the initial bankruptcy filing Kathy Cole was hired as the new COO. She was tasked with the “integration of a new high-performance operations model.” Unfortunately, she left the company a few months later.
Meanwhile, several large chain retailers reportedly stopped carrying Bang.
Jack Owoc man on a mission
John “Jack” Owoc was the company founder. And he previously was listed as Bang’s CEO and sole shareholder.