A new wave of AI security tech is quietly revolutionizing the way stores combat theft by watching how you move. Paris-based startup Veesion has developed a gesture recognition algorithm that flags shoplifting behaviors without tracking your appearance or identity.
The technology is being used in 5,000 stores across the U.S., Canada, and Europe. It helps retailers cut their losses without disrupting the shopping experience.
Preventing Theft with AI That “Watches” Movement
Veesion’s system integrates with a store’s existing security camera network and uses AI to analyze body movements over time.
When it detects suspicious gestures—such as hiding items or quickly placing merchandise in bags—it flags the footage and sends a clip to store staff for further review.
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“The algorithm doesn’t care about what people look like. It just cares about how your body parts move over time,” said cofounder Benoît Koenig in an interview with Business Insider.
