Eleventh Circuit Breathes New Life into Edible Arrangements’ Trademark Fight

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Edible Arrangements TM Suit reinstated

In a dramatic legal twist, the Eleventh Circuit Court of Appeals reinstated Edible Arrangements’ trademark infringement lawsuit against rival 1-800-Flowers, overturning a lower court’s ruling that prematurely shut the case down.

The appellate panel ruled that the Georgia federal judge erred in dismissing Edible’s claims under res judicata, a doctrine that bars relitigation of already-decided issues. Instead, the judges found the conduct at issue represented new alleged violations that occurred after a 2016 settlement between the two companies.

A Decade-Long Rivalry Rekindled

The case traces its roots to a 2014 Connecticut lawsuit where Edible Arrangements accused 1-800-Flowers of infringing its fruit bouquet trademarks. The parties reached a settlement in 2016, but tensions reignited in 2020 when Edible alleged that its competitor purchased keywords related to Edible’s products for online search ads.

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Judge Victoria Calvert had previously sided with 1-800-Flowers, ruling the settlement shielded the company from further liability. But the appellate panel disagreed, focusing on the fine print of the agreement.