“We’ve been evolving our food and beverage portfolio over many years, including by innovating with our brands in new spaces through disciplined, strategic acquisitions that enable us to offer more positive choices to our consumers,” Laguarta said in a March 17 press release.
He added, “More than ever, consumers are looking for convenient and great-tasting options that fit their lifestyles and respond to their growing interest in health and wellness.”
Investor Confidence
Among Poppi’s notable investors is actress Olivia Munn, who celebrated the brand’s success on social media.
“After my very first @drinkpoppi I called the founders and asked to be an early investor,” she shared in a March 17 Instagram post. “What a ride.”
Allison Ellsworth also expressed her excitement about the acquisition and the brand’s future.
“We believe Poppi is the soda that will be embraced for generations to come,” she said. “We can’t wait to begin this next chapter with PepsiCo to bring our soda to more people—and I know they will honor what makes Poppi so special while supporting our next phase of growth and innovation.”