Mark Cuban Cost Plus Drug Company leaps into online pharmacy biz

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“I want to be above break-even while maximizing the number of people who can afford their medications,” Cuban claims. “Shoot. I would be happy if we can make a little but push pricing of generics sold elsewhere down significantly.”

“Our challenge is to keep pushing prices lower,” not compete with anyone, he continued. “Our KPI is how much we can reduce the stress of our patients who buy generic meds. When people save a lot of money on their medications, they often will tell others they know that they have the same challenges. That word of mouth impacts our growth the most.”

The company began by offering 100 generic medications. The generic versions treat everything from migraines to HIV.  And birth control is also available. 

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According to the company’s website, the pharmacy offers medications that treat common conditions like diabetes, heart issues, gastrointestinal illnesses, cancer, and even mental health. They have generic choices for antibiotics, as well.  

There is no particular priority to the firm’s list of meds. Cost Plus Drug Company doesn’t have a board deciding which meds are next on the list.