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Science & Technology January 10, 2021 3 mins read

Parler jumped to first on Apple store, before it got banned by tech giants

Science & Technology ı By Rochdi Rais

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Parler app

Following Twitter's decision to permanently ban of President Donald Trump on Friday, major tech companies did a similar move. Amazon, Google, Facebook, Shopify, TikTok and many others prohibited the 45th U.S. president from using their platform

However, the social network Parler went against the wave and welcomed Trump and his followers on their Twitter look-alike app.

Consequently, Parler surged to become the number one app on Apple’s App Store. The app  only had 55,000 users before before major social media companies' imposed strict enforcement against inciting violence on their platforms.

Parler experience a significant surge in users

Trump and his supporters decided to turn their backs on Twitter and other social media and join the app on Friday. Parler received over 200,000 new users since Trump joined, jumping 355% in a short period.

According to analytics website Sensor Tower. “In the U.S., the app saw approximately 182,000 first-time downloads on 1/8, up 355% from about 40,000 installs on 1/7. Since Wednesday, the app has seen approximately 268,000 installs from across U.S. app stores.”

Tech giants requires Parler to address the proliferation of violent content

Apple removed Parler from its App Store citing the reason that the app failed to address the proliferation of threats of violence.

We have always supported diverse points of view being represented on the App Store, but there is no place on our platform for threats of violence and illegal activity. Parler has not taken adequate measures to address the proliferation of these threats to people’s safety. We have suspended Parler from the App Store until they resolve these issues,” according to the tech giant in a statement.

On the other hand, Amazon suspended its webhosting for the social network. In an e-mail sent to Parler, the e-commerce giant wrote, "Recently, we’ve seen a steady increase in this violent content on your website, all of which violates our terms It’s clear that Parler does not have an effective process to comply with the AWS terms of service," as quoted by BuzzFeed.

Meanwhile, Google said its suspension of the app will last until the developers commit to a moderation and enforcement policy, that protects users from fake news and calls for violence.

“In order to protect user safety on Google Play, our longstanding policies require that apps displaying user-generated content have moderation policies and enforcement that removes egregious content like posts that incite violence. All developers agree to these terms and we have reminded Parler of this clear policy in recent months. We’re aware of continued posting in the Parler app that seeks to incite ongoing violence in the US." A Google spokesperson told Tech Crunch.

We recognize that there can be reasonable debate about content policies and that it can be difficult for apps to immediately remove all violative content, but for us to distribute an app through Google Play, we do require that apps implement robust moderation for egregious content. In light of this ongoing and urgent public safety threat, we are suspending the app’s listings from the Play Store until it addresses these issues," added the Google spokesperson.

In response to the actions of the tech giants, Parler said it has a backup plan.

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Rochdi Rais

Rochdi Rais is the Fractional Head of Growth and financial and legal writer at USA Herald. He has been writing and editing financial, legal and U.S. news for years with over +4000 articles published during his career.

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