Taylor Swift’s journey to billionaire status has been punctuated by milestones that showcase her musical brilliance and business savvy.
At just 15, she became the youngest songwriter ever to sign with Sony, foreshadowing a career marked by 12 Grammy Awards, numerous chart-topping hits, and a growing legion of loyal Swifties.
The Billion-Dollar Empire
Bloomberg’s analysis in October 2023 unveiled Swift as one of the few individuals to achieve billionaire status predominantly through music and performances.
According to Forbes Swift made $52 million in 2021 by rerecording and subsequently releasing earlier work that was sold by her former manager Scooter Braun.
Her new version of “Red” was one of the year’s top-selling albums, and “Fearless (Taylor’s Version)” topped the charts when it was released.
Forbes also reported that some of her income that year came from lucrative endorsement deals with Peloton and Starbucks.
Swift has proven herself to be incredibly savvy with investments. In 2022, she pulled out of a $100 million sponsorship deal with Sam Bankman-Fried’s FTX after she questioned the company if it was selling “unregistered securities.”
