Starting a pandemic proof business? Here are some advice

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Look for more creative ways to bring your product to the market. Sometimes obstacles such as the COVID-19 pandemic force us to put on our thinking caps and discover better ways of doing business.

A small but good example of this is restaura

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nt menus. Instead of printing hard copy menus which cost money to make and are constantly changing, many eateries are turning to e-menus by installing QR codes for customers to pull up on their mobile devices. It saves the restaurant money by cutting printing costs, keeps the customer from sharing menus and passing around germs, and it’s environmentally friendly.

Network with a purpose

Network, network, network. You’ve heard it before but sometimes all that networking can be overwhelming and not everyone you meet is that helpful.

Aim to build a network of smart people who are experts in areas you need help in. These people should push you, teach you, and hold you accountable. it also doesn’t hurt to build at least one relationship with a lender in case you need fast capital at an affordable rate.

Seek out your mentors

In times of doubt and uncertainty, our mentors can be great resources to rely on. They bring new perspectives to the table. They can look at your work objectively and point out major flaws and areas that could use improvement. These same mentors may also be older, wiser, and more experienced. Perhaps they’ve been through a similar situation and can share what they did to overcome those obstacles.